Joseph Gelman

Partner

A Partner in our Madrid office, Joseph has significant experience in devising impact-oriented brand and marketing strategies and programs.  He has worked with leading companies in developing and implementing effective strategies for brand identity and positioning, brand portfolio and architecture, and corporate reputation. Joseph has worked with many of Spain’s largest companies across such industries as telecommunications, financial services, pharmaceuticals, industrial products, and consumer packaged goods.
 
Joseph was the co-founding Director of BBDO Consulting in Madrid before joining Prophet, where he advised clients on brand and marketing-related issues.  He also spent three years as a consultant with McKinsey, with a focus on the telecom and Internet sectors.  
 
Joseph received his B.A. from Universidad Metropolitana, Caracas, Venezuela, and an M.B.A. in management from the Columbia Graduate School of Business, New York.

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